2018 to help you ensure your brand is showing up when cug 4977550256203696919-blid-364298398251901413

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From Target Search Page Location and Outranking Share to Target Impression Share
May 28, 2019
Automated bidding helps marketers scale as consumer journeys become more complex. In fact, more than 70% of all advertisers use Google Ads automated bidding today. To meet your growing needs, we introduced Target Impression Share in November 2018 to help you ensure your brand is showing up when customers are conducting important searches. Target Impression Share offers more flexible and granular controls to optimize for your desired impression share and search page

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